Advertising on The Bulwark
Learn about Ads: Who hears or sees them, who our current ad sponsors are, and how to advertise with us.
The Bulwark works with advertisers to support our podcasts and help keep much of our work available to everyone. Here’s what you should know about the ads you may hear, our current advertiser offers and promo codes, and how to advertise with us.
Who hears ads?
Bulwark+ members listening through their private podcast feeds generally receive ad-free episodes. If you’re a Bulwark+ member and want to listen without ads, make sure you’re using your private RSS feed rather than the public version of the podcast.
Listeners using our free, public podcast feeds may hear advertising. Depending on the show and episode, those ads can include host-read sponsorships, programmatic advertising, or both.
What kinds of ads does The Bulwark run?
Our podcast advertising falls into two distinct categories.
Host-read advertising
These are sponsor messages read by our hosts within an episode. They are partners we’ve chosen to work with directly, and our team has visibility into and control over who appears in this advertising inventory.
A host reading an advertisement does not necessarily mean that the host personally endorses the product or service. It reflects a commercial relationship between The Bulwark and the advertiser.
Many of these sponsors offer special deals or promotional codes for Bulwark listeners. You can find our current offers below.
Programmatic advertising
Programmatic ads work differently. They are automatically inserted into podcasts through third-party advertising systems and can vary based on factors such as a listener’s location, device, and listening platform.
These ads are not read by Bulwark hosts, and The Bulwark does not select, approve, or have veto power over the individual advertisers that may appear in this inventory.
Because these placements are dynamically inserted and controlled by third-party ad networks, their content falls outside our editorial purview and should not be understood as an endorsement by The Bulwark or its hosts.
Current advertiser offers and promo codes
Updated August 12, 2026. Offers are subject to change. If a sponsor’s website shows different terms, the terms on the sponsor’s site apply.
Bulwark Takes
| Advertiser | Code | Website |
|---|---|---|
| Soul | BULWARKTAKES | GetSoul.com |
| Zocdoc | BULWARKTAKES | zocdoc.com/bulwarktakes |
The Bulwark Daily
| Advertiser | Code | Website |
| Soul | THEBULWARK | GetSoul.com |
| Sleepme | BULWARK | sleep.me/BULWARK |
| Grüns | BULWARK | gruns.co |
| Helix | THEBULWARK | helixsleep.com/thebulwark |
| 3 Day Blinds | THEBULWARK | 3DayBlinds.com/THEBULWARK |
| Babbel | BULWARK | babbel.com/bulwark |
| Function Health | THEBULWARK25 | functionhealth.com/thebulwark |
| ZipRecruiter | BULWARK | ziprecruiter.com/bulwark |
| AG1 | THEBULWARK | drinkag1.com/thebulwark |
| Mint Mobile | BULWARK | mintmobile.com/bulwark |
| Trust & Will | BULWARK | trustandwill.com/bulwark |
| BetterHelp | THEBULWARK | betterhelp.com/thebulwark |
The Illegal News with Sarah Longwell
| Advertiser | Code | Website |
| Hers | ILLEGALNEWS | forhers.com/illegalnews |
| Shopify | ILLEGALNEWS | shopify.com/illegalnews |
| Factor | ILLEGALNEWS50OFF | factormeals.com/illegalnews50off |
The Mona Charen Show
| Advertiser | Code | Website |
| Quince | MONA | quince.com/mona |
The Next Level
| Advertiser | Code | Website |
| Soul | THENEXTLEVEL | GetSoul.com |
| Decagon | THENEXTLEVEL | decagon.ai/thenextlevel |
| Green Chef | 50NEXTLEVELGRAZA | greenchef.com/50nextlevelgraza |
| Leesa | THENEXTLEVEL | leesa.com |
| 3 Day Blinds | THENEXTLEVEL | 3DayBlinds.com/THENEXTLEVEL |
I heard an ad I have a question or concern about:
If it was a host-read ad, please contact us and let us know which show and episode you were listening to.
If it was a programmatic ad, it can also help to tell us what podcast app or platform you were using, approximately when you heard the ad, and your general location. Because programmatic ads are dynamically served, two people listening to the same episode may hear different advertisements. We don't have pre-air control over programmatic ad insertion, as there are tens of thousands of potential ads approved by the network.
Interested in advertising with The Bulwark?
We’d love to hear from you.
The Bulwark offers sponsorship opportunities across our podcasts and other products. To learn more about our audience, available inventory, and advertising opportunities, contact advertising@thebulwark.com.